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Testing Headline
Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text. Testing Text.&n... |
Media and marketing ...
A new study out by Marina Maher Communications and Keller Fay Group reports on what and wh...Brand marketing a bad inves...
I happened to see an online article on BNET recently with the headline: “Brand marketing = Bad investment”. Obviously, this got ... |
Digital and Social Innovation in Asia
About 60 of our Digital Influence strategists from across Asia descended upon Hong Kong last week for our Black Belt Summit. We had worksessions on a boat, a great meal on a "Thai" beach, and even bet on the ponies as we say in America. This is our 4th Summit in about a...Return to Sender
A perfect storm is brewing for extended producer responsibility (EPR) in the United States—specifically EPR for packaging. The combination of retailer and consumer demand for more sustainable packaging, municipalities’ tighter-than-ever waste management budgets and anxiety regar... |
Jordan Sneaker Choice May Cost University Mil...
Choosing to wear his legendary father's brand of footwear Wednesday night may have cost Marcus Jordan's college a multimillion-dollar sponsorship deal. German sportswear giant Adidas won't follow through on a six-year, $3 million contract with th... |
Marcus Jordan needs to get with the program.
No matter what shoes happen to be on Marcus Jordan's feet, he really has stepped in it now. The University of Central Florida, where Jordan is a freshman basketball player, has a $1.9 million contract with Adidas that requires all Golden Knight athletes to wear...1
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